Privacy Policy
Last updated: November 14, 2026
1. Information We Collect
To process your private car and airport transfer bookings, the Platform collects the following personal data: contact information (name, email, phone number, messaging app account); trip information (dates, flight, pickup and drop-off locations, number of passengers and luggage); payment information (processed by Stripe; the Platform does not store complete credit card numbers).
2. Purpose of Use
Personal data we collect is used solely for the following purposes: arranging private car and airport transfer services; sending quotes, order confirmations and trip notifications; providing customer service and technical support; improving Platform service quality; measuring advertising performance (see Section 7); complying with legal obligations.
3. Third-Party Services
The Platform uses the following categories of third-party services to process your data: Database and file storage; Secure payment processing (Stripe) — PCI DSS compliant; the Platform does not store complete credit card numbers; Web analytics and advertising — including Google Analytics 4, Google Ads, Meta Pixel, and Microsoft Clarity, used for website traffic analysis, advertising measurement and user experience improvement; Transactional email delivery — used for sending quotes, order confirmations and status notifications; Rate limiting and caching — used to prevent abuse and maintain platform stability; Local fulfilment partners — we share only the contact and trip details necessary for fulfilment with the transport company and driver handling your transfer, and such details may be used solely to arrange and deliver that booking; LINE Official Account AI auto-reply (LINE / LY Corporation) — on Saturdays and Sundays from 09:00 to 18:00 (Taiwan time, GMT+8), messages you send to our LINE Official Account may be processed by LINE's AI auto-reply feature, which generates replies automatically instead of a customer service agent. LINE's AI feature sends some message content to OpenAI for analysis and reply generation, and this content is not used to train models
4. Cross-Border Data Transfer
To provide our services, your personal data may be transmitted to the following regions: Vietnam — EVERGO CO., LTD, the licensed tour operator in the Gola ecosystem that performs ground services in Vietnam (name, contact details, flight and accommodation information necessary to arrange private cars and transfers, processed under Vietnam's personal data protection regulations, Decree 13/2023); United States — payment processing, email delivery, advertising platform (Meta, Google) and OpenAI (LINE AI auto-reply) service providers; Japan — LINE Official Account (LY Corporation) messaging and AI auto-reply service provider; Singapore / EU — database and file storage service providers. All cross-border transmissions are protected using encrypted connections (TLS/SSL), and only data necessary for the service is transmitted.
5. Data Retention
Your personal data will be retained for a reasonable period after the service purpose is fulfilled: Enquiry and order data: retained for as long as needed to complete the service, handle after-sales matters and keep accounting records as required by law, then deleted or de-identified; Payment records: retained for 5 years as required by law.
6. Cookies
The Platform uses the following cookies and tracking technologies: Essential cookies — httpOnly login cookies and currency preference settings, required for basic functionality; Analytics and marketing tools — including Google Analytics 4 (website traffic analysis), Google Ads (advertising conversion tracking and remarketing), Meta Pixel (advertising conversion tracking and remarketing), and Microsoft Clarity (user experience analysis), used to improve service quality; Ad source cookie — records which ad or link brought you to the site, kept for 30 days (see Section 7). You may disable non-essential cookies through your browser settings, or opt out through each service provider's opt-out mechanism.
7. Advertising measurement and email records
To measure advertising performance and improve our services, the Platform: Records which ad or link brought you to the site — such as campaign parameters and ad click IDs (e.g. gclid, fbclid), stored in a cookie in your browser for 30 days; if you send an enquiry or place an order during that period, this source is saved with your enquiry or order and retained for the period set out in Section 5; Shares hashed contact details with advertising platforms for matching — when you fill in a form or complete a payment on the site, our tracking tools and those of advertising platforms irreversibly hash the email address, phone number, name and similar details you entered (they cannot be turned back into the original text) and pass them, together with browser identifiers (IP address, browser type, advertising cookies) and the order amount, to advertising platforms (currently Meta and Google), solely to check whether you came from their ads and to measure ad performance; Records email opens and clicks — for emails we send, such as order confirmations and status updates, we record whether they were opened and which links were clicked, to improve our emails and services.
8. Your Rights
You have the following rights regarding your personal data: Right of access — you may request to review the personal data we hold about you; Right of rectification — you may request correction of inaccurate personal data; Right of erasure — you may request deletion of your personal data (subject to legal requirements). To exercise these rights, please contact us at hello@golavietnam.com. We will respond within 30 days of receiving your request. Data breach notification: In the event of a security incident involving your personal data, the Platform will notify affected users via email within 72 hours of discovery, including the scope of the incident and remedial actions taken.
9. Children's Privacy
Users under 16 years of age are not permitted to place orders independently on this platform. If you discover that a minor has placed an order without the consent of their legal guardian, please contact us immediately.
10. Contact Us
If you have any questions about this Privacy Policy or wish to exercise your data rights, please contact us: Email: hello@golavietnam.com | LINE Official Account: @gola | Service hours: Mon–Fri 09:00–18:00 (Taiwan time, GMT+8)
